Overview


According to FutureWise analysis the market for Menstrual Cups in 2023 is US$ 0.82 billion, and is expected to reach US$ 1.27 billion by 2031 at a CAGR of 5.52%.

A menstrual cup is a tiny, bell-shaped cup made of medical-grade silicone or latex rubber that is used to collect menstrual blood during a woman's menstrual cycle. It is a reusable and eco-friendly substitute for traditional menstrual products such as pads. Menstrual cups are placed into the vagina and sit low in the vaginal canal, collecting menstrual blood, unlike pads or tampons, which absorb blood. They can be left in place for up to 12 hours and can be emptied, rinsed, and reinserted as needed throughout the day. Menstrual cups are designed to be reusable for several years, making them an eco-friendly and cost-effective option for menstruating individuals.

There are different sizes and styles of menstrual cups available in the market, and selecting the right one depends on factors such as age, menstrual flow, and childbirth history. Menstrual cups come in different sizes, shapes, and colours, and some are even designed with various features such as ridges or suction holes for improved fit and comfort. Using a menstrual cup can offer several advantages over customary menstruation items like tampons and pads. Menstrual cups are generally more comfortable to wear, and they do not cause the dryness and discomfort that tampons can cause. Additionally, menstrual cups do not produce any waste or require frequent changes, making them an eco-friendly and cost-effective option for women.

FutureWise Market Research has published a report that provides an insightful analysis of Menstrual Cups Market trends that are affecting the overall market growth. This report will provide a detailed analysis of market share, regional insights, and competitor analysis that includes stature of key manufacturers operational in this industry. By the end of the forecast period FutureWise research analysts projects that Menstrual Cups Market will experience a significant growth.

According to the analysis done, this report will help understand the information referring to the total valuation held by this industry. Additionally, this report will help in understanding the growth opportunities held by various segments of this market, further assist in making better strategic and expansion decisions by key stakeholders of an organization.

  • Blossom Cup
  • Diva International Inc.
  • Fleurcup
  • Intimina
  • Lune Group Oy Ltd.
  • Lena Cup
  • Mooncup Ltd.
  • Me Luna GmbH
  • Jaguara, S.R.O.
  • Saalt, LLC
  • Sterne (Si-Line)
  • The Flex Company
  • Yuuki Company s.r.o.

(Note: The list of the major players will be updated with the latest market scenario and trends)

Recent developments by key players in Menstrual Cups Market:

  • In June 2022, the reusable menstruation cup "Period Cup" was introduced by Laiqa as part of an expansion of their range of environmentally friendly goods.

The menstrual cup market has witnessed significant expansion in recent years, driven by numerous elements, including increasing awareness about menstrual hygiene, growing demand for sustainable and eco-friendly menstrual products, and rising prevalence of menstrual disorders. One of the primary drivers of the menstrual cup market is the growing awareness about menstrual hygiene and the importance of using safe and sustainable menstrual products. There is a growing trend towards using menstrual cups as they offer numerous advantages, such as long-lasting protection, convenience, and cost-effectiveness, compared to traditional menstrual products such as pads and tampons. Moreover, the growing demand for sustainable products has also fueled the growth of the menstrual cup market. Menstrual cups are made of latex rubber or medical-grade silicone, and they can be reused for several years, making them a more environmentally friendly option compared to disposable menstrual products that generate significant amounts of waste.

However, the menstrual cup market also faces several challenges, such as low awareness and limited availability of menstrual cups in certain regions. Despite the growing awareness about menstrual hygiene, menstrual cups are still not widely available in many regions around the world. Additionally, there is a lack of education and awareness about menstrual cups, leading to hesitation among women to try this product. Moreover, menstrual cups require proper cleaning and maintenance, and there is a risk of infection if they are not used and maintained correctly. This has led to concerns about the safety and effectiveness of menstrual cups, which may hinder their adoption in certain regions.

By Product Type

  • Disposable
  • Reusable

By Material Type

  • Silicon
  • Natural Gum Rubber (Latex)
  • Thermoplastic Elastomer (TPE)

By Distribution Channel

  • Supermarkets
  • Drugstore
  • Online Shop

By Region

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East and Africa

This market research report also emphasis on factors affecting the growth rate in various regions listed above. A deep-down analysis of region will also be provided in the final version of this market which is based on conclusion of primary interviews and secondary data point gathered during the process.

By region, the market is segmented into North America, Latin America, Europe, Asia-Pacific, and Middle East & Africa. North America registered the highest share in the market in 2022. Due to increased menstrual management awareness, increased emphasis on using eco-friendly products, product accessibility, and regional government initiatives, North America is predicted to dominate the market for menstrual cups. For instance, the US Representative Grace Meng presented the Menstrual Equity for All Act on International Menstrual Hygiene Day, 2021. Under this Act, fair access to period supplies would ensure that millions of women could work and learn more effectively. Additionally, the region's growing female population would raise demand for period items like menstrual cups. Thus, it is anticipated that the North American region will experience tremendous growth as a result of the aforementioned variables. Additionally, based on material type; silicon segment holds the highest market share in 2022.

  • Tier 1 players- established companies in the market with a major market share
  • Tier 2 players
  • Emerging players which are growing rapidly
  • New Entrants

  • Growth prospects
  • SWOT analysis
  • Key trends
  • Key data-points affecting market growth

  • To provide with an exhaustive analysis on the Menstrual Cups Market By Product Type, By Material Type, By Distribution Channel and By Region
  • To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints)
  • To evaluate and forecast micro-markets and the overall market
  • To predict the market size, in key regions— North America, Europe, Asia Pacific, Latin America and Middle East and Africa
  • To record and evaluate competitive landscape mapping- product launches, technological advan Terumoents, mergers and expansions

  • We have a flexible delivery model and you can suggest changes in the scope/table of content as per your requirement
  • The customization services offered are free of charge with purchase of any license of the report.
  • You can directly share your requirements/changes to the current table of content to: sales@futurewiseresearch.com

Table of Contents


  • 1.   Market Introduction
    •   1. Objectives of the Study
        2. Market Definition
        3. Market Scope
         3.1. Years Considered for the Study
         3.2. Market Covered
        4. Currency
        5. Limitations
        6. Stakeholders
  • 2.   Research Methodology
    •   1. Research Data
         1.1. Secondary Data
          1.1.1. Key Data from Secondary Sources
         1.2. Primary Data
          1.2.1. Key Data from Primary Sources
        2. Market Size Estimation
        3. Market Breakdown and Data Triangulation
        4. Assumptions for the Study
  • 3.   Executive Summary
    •   1. Market Outlook
        2. Segment Outlook
        3. Competitive Insights
  • 4.   Menstrual Cups Market Variables, Trends and Scope
    •   1. Market Lineage Outlook
        2. Penetration and Growth Prospect Mapping
        3. Industry Value Chain Analysis
        4. Cost Analysis Breakdown
        5. Technology Overview
        6. Regulatory Framework
         6.1. Reimbursement Framework
         6.2. Standards and Compliances

  • 5.   Market Overview
    •   1. Market Dynamics
         1.1. Market Driver Analysis
          1.1.1. Increasing focus of Menstrual Cups Market Companies on Brand Protection
          1.1.2. Untapped Opportunities in Emerging Regions
         1.2. Market Restraint Analysis
          1.2.1. High Cost Associated with Implementation of Predictive Analysis
         1.3. Industry Challenges
          1.3.1. Presence of Ambiguous Regulatory Framework
  • 6.   Menstrual Cups Market Analysis Tools
    •   1. Industry Analysis - Porter’s
         1.1. Supplier Power
         1.2. Buyer Power
         1.3. Substitution Threat
         1.4. Threat from New Entrants
         1.5. Competitive Rivalry
        2. Pestel Analysis
         2.1. Political Landscape
         2.2. Environmental Landscape
         2.3. Social Landscape
         2.4. Technology Landscape
         2.5. Legal Landscape
        3. Major Deals And Strategic Alliances Analysis
         3.1. Joint Ventures
         3.2. Mergers and Acquisitions
         3.3. Licensing and Partnership
         3.4. Technology Collaborations
         3.5. Strategic Divestments
        4. Market Entry Strategies
        5. Case Studies
  • 7.   Menstrual Cups Market, By Product Type Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Disposable
        2. Reusable

  • 8.   Menstrual Cups Market, By Material Type Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Silicon
        2. Natural Gum Rubber (Latex)
        3. Thermoplastic Elastomer (TPE)

  • 9.   Menstrual Cups Market, By Distribution Channel Historical Analysis and Forecast 2023-2031 (USD Million)
    •   1. Supermarkets
        2. Drugstore
        3. Online Shop

  • 10.   North America Menstrual Cups Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
         2.1. U.S.A
         2.2. Canada
         2.3. Mexico
        3. Market Size (USD Million) Forecast for North America 2023-2031

  • 11.   Latin America Menstrual Cups Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
         2.1. Brazil
         2.2. Venezuela
         2.3. Argentina
         2.4. Rest of Latin America
        3. Market Size (USD Million) Forecast for Latin America 2023-2031

  • 12.   Europe Menstrual Cups Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
         2.1. Germany
         2.2. U.K
         2.3. France
         2.4. Italy
         2.5. Spain
         2.6. Russia
         2.7. Poland
         2.8. Rest of Europe
        3. Market Size (USD Million) Forecast for Europe 2023-2031

  • 13.   Asia Pacific Menstrual Cups Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
         2.1. Japan
         2.2. China
         2.3. India
         2.4. Australia and New Zealand
         2.5. ASEAN
         2.6. Rest of Asia Pacific
        3. Market Size (USD Million) Forecast for Asia Pacific 2023-2031

  • 14.   Middle East and Africa Menstrual Cups Market Analysis 2017-2022 and Forecast 2023-2031 (USD Million)
    •   1. Introduction
        2. Historical Market Size (USD Million) Analysis By Country, 2017-2022
         2.1. GCC
         2.2. Israel
         2.3. South Africa
         2.4. Rest of MEA
        3. Market Size (USD Million) Forecast for MEA 2023-2031

  • 15.   Market Share Analysis and Competitive Landscape
    •   1. Global Landscape - Key Players, Revenue and Presence
        2. Global Share Analysis - Key Players (Tier 1, Tier 2, Tier 3)
        3. Global Emerging Companies
        4. North America - Market Share Analysis and Key Regional Players
        5. Europe - Market Share Analysis and Key Regional Players
        6. Asia Pacific - Market Share Analysis and Key Regional Players
        7. Global Key Player - Growth Matrix
  • 16.   Company Profiles (Competition Dashboard, Competitors Deep Dive, Products Offered and Financial Layouts)
    •   1. Blossom Cup
         1.1. Company Overview
         1.2. Product Portfolio
         1.3. SWOT Analysis
         1.4. Financial Overview
         1.5. Strategic Overview
        2. Diva International Inc.
         2.1. Company Overview
         2.2. Product Portfolio
         2.3. SWOT Analysis
         2.4. Financial Overview
         2.5. Strategic Overview
        3. Fleurcup
         3.1. Company Overview
         3.2. Product Portfolio
         3.3. SWOT Analysis
         3.4. Financial Overview
         3.5. Strategic Overview
        4. Intimina
         4.1. Company Overview
         4.2. Product Portfolio
         4.3. SWOT Analysis
         4.4. Financial Overview
         4.5. Strategic Overview
        5. Lune Group Oy Ltd.
         5.1. Company Overview
         5.2. Product Portfolio
         5.3. SWOT Analysis
         5.4. Financial Overview
         5.5. Strategic Overview
        6. Lena Cup
         6.1. Company Overview
         6.2. Product Portfolio
         6.3. SWOT Analysis
         6.4. Financial Overview
         6.5. Strategic Overview
        7. Mooncup Ltd.
         7.1. Company Overview
         7.2. Product Portfolio
         7.3. SWOT Analysis
         7.4. Financial Overview
         7.5. Strategic Overview
        8. Me Luna GmbH.
         8.1. Company Overview
         8.2. Product Portfolio
         8.3. SWOT Analysis
         8.4. Financial Overview
         8.5. Strategic Overview
        9. Jaguara, S.R.O.
         9.1. Company Overview
         9.2. Product Portfolio
         9.3. SWOT Analysis
         9.4. Financial Overview
         9.5. Strategic Overview
        10. Saalt, LLC.
         10.1. Company Overview
         10.2. Product Portfolio
         10.3. SWOT Analysis
         10.4. Financial Overview
         10.5. Strategic Overview
        11. Sterne (Si-Line)
         11.1. Company Overview
         11.2. Product Portfolio
         11.3. SWOT Analysis
         11.4. Financial Overview
         11.5. Strategic Overview
        12. The Flex Company
         12.1. Company Overview
         12.2. Product Portfolio
         12.3. SWOT Analysis
         12.4. Financial Overview
         12.5. Strategic Overview
        13. Yuuki Company s.r.o.
         13.1. Company Overview
         13.2. Product Portfolio
         13.3. SWOT Analysis
         13.4. Financial Overview
         13.5. Strategic Overview

  • 17.   Pre and Post COVID-19 Impact
    •   1. Positive influence on the healthcare industry
        2. The financial disruption of the manufacturing sector
        3. Impact of COVID-19 on emerging companies
        4. Significant mandates in the regulations initiated by healthcare administrations
        5. The overall economic slowdown of the developing and developed nations
  • 18.   FutureWise SME Key Takeaway Points for Client

FAQ


Yes, our report provides a comprehensive analysis segmented by product type and geographical region. This will help you understand the nuances of the market on a micro-level, making it easier to identify opportunities in specific segments.

The current market size for menstrual cups can be found in the executive summary of our report. Our analysts compile data from various sources to give you the most up-to-date figures. Growth projections are covered in the market trends section, where we look at past data and emerging patterns to forecast future market expansion.

Key market trends are addressed in the market dynamics section of our report. These include factors like advancements in product design, shifts in consumer behavior, and the impact of social media on brand awareness. Growth factors, such as demographic changes and regulatory landscapes, are also thoroughly discussed.

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